Fold It. Charge It Launch It!
PowerUp Toys launched with a singular aspiration: to test the limitations of timeless homemade toys with technology, to go beyond the possibilities that have confined the imaginations of kids, their parents, and their parents’ parents for oh-so long. Remember learning to fold your first paper boat, car, or airplane? Imagine that boat not merely drifting, but cruising across a pond; paper cars racing down the sidewalk; paper planes soaring high above the trees. Whimsical, perhaps beyond belief, but not impossible. With this, PowerUp Toys has propelled homemade paper toys into the modern world… literally!